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Located in Concord, Ontario, Nearly Famous Enterprises began as a home-based business in 1989. From there, we have grown to become a nation-wide plush toy wholesaler, the exclusive Canadian distributor of Aurora World. We provide Canadians with high-quality products and dependable customer service and we truly believe that we only succeed when you succeed.

We house the entire all Aurora line, including ebba, at our warehouse in Concord and we have a large showroom that we would be happy to show you in person or virtually – drop us a line to book a tour.


While our head office is in Concord, we have a country-wide presence through territory managers in each province. They are very knowledgeable of the local marketplace and equipped with samples, they can make bestseller recommendations targeted specifically to your customer base. Please reach out to be put into contact with your local sales team.


Established in 1981, Aurora World is a global leader in plush toys and high-quality gift products, and a respected leader in the character and content industry. Aurora World offers an extensive range of proprietary, branded, and licensed products for children and adults. Additionally, Aurora’s dedicated baby division, ebba, features the largest baby plush offering in the world, comprised of machine washable, eco-friendly products in a variety of gender-specific and neutral styles.

The company sells its product lines via a wide variety of retailers including major zoos, department stores, high-end toy stores, and top gift chains, as well as hospital gift shops, fine florists, candy stores, and gift/stationery stores worldwide. Aurora is known in the industry for its incredibly high-quality products, range of diverse offerings, and competitive pricing. In addition, Aurora owns its manufacturing facilities and prides itself in its expansive distribution resources and in-house research and development teams.

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